Every advertising creative has a graveyard of ideas that died for whatever reason.
Here’s a selection of some of my favourites, reanimated with the help of AI.
Still zombie-esque, but undead nonetheless.
I’ll be adding to this as I remember more ideas that deserve a second chance at eating more brains.
Enjoy. :)
HOTWIRE-For those who really want to go
From a Spring Break weekend in Fort Lauderdale to Coachella in Palm Desert, every town or city has a drawcard during holiday season. Great for holiday makers, not so great for the people who actually call those places home. Hotwire’s last-minute deals made them perfect ‘for those who really want to go’—whether that’s to go somewhere, or GTFO. This new platform aimed to target both those broad groups, with advertising that spoke to both at once.
This AI ad breathes a little life to one of the ads in the campaign.